CRW x Charlotte Checkers

FOR IMMEDIATE RELEASE – OCT 15, 2024

 

CHECKERS ANNOUNCE PARTNERSHIP WITH CAROLINA RENOVATION WAREHOUSE

Multi-year deal includes naming rights to Carolina Renovation Warehouse Red Line Club

 

CHARLOTTE, NC– The Charlotte Checkers today announced a multi-year partnership with Carolina Renovation Warehouse, making them the team’s Exclusive Home Improvement Partner.

The new deal also makes Carolina Renovation Warehouse the presenting sponsor of the restaurant inside of Bojangles Coliseum, which will now be known as the Carolina Renovation Warehouse Red Line Club.

The new-look Carolina Renovation Warehouse Red Line Club - which is a full-service restaurant located on the lower level of Bojangles Coliseum through which the Checkers walk to and from the ice during games - features over 35 logo placements throughout the restaurant, as well as new neon signs located behind both bars. 

Carolina Renovation Warehouse is a home improvement discount retailer offering kitchen, bath and flooring, with four locations in Charlotte, Gastonia, Hickory and Lincolnton and two more opening in Thomasville and Shelby.

“We’re very excited for the new ownership group and their commitment to support small businesses like ours,” said Nicole Bealby, Co-Owner and Chief Marketing Officer of Carolina Renovation Warehouse. “As the 2024-25 season begins, we can’t wait to cheer on the Checkers and continue our partnership as it evolves.”

 

Media contacts

Nicholas Niedzielski | nickniedzielski@charlottecheckers.com | 281.687.1449
Paul Branecky | paulbranecky@charlottecheckers.com | 919.260.6578

Charlotte Checkers | www.charlottecheckers.com | 704.342.4423